Yelp Remote Careers, Removing Spam Comments Jobs Yelp In Canada @Click-To-Apply ( Senior Search Engine Marketing Manager )
Job Details:-
Hiring Organization: Yelp
Post Name: Senior Search Engine Marketing Manager
Qualification: Graduation
Industry: Private
Employment Type: Full Time
Work Hours: 8
Salary: CA$20 – CA$35/Hour
Location: Canada
Full Job Description:
Yelp’s reducing aspect performance advertising group is on a assignment to assist join purchasers with neighborhood corporations and service specialists. Our team works collectively to force growth and tremendous contribution margin by acquiring new clients, new companies, and maximizing yield and sales from paid advertising channels. The crew has massive budgets, devoted guide from Google and Bing, and huge-open opportunities for growth.
We’re seeking out an skilled seek advertising (SEM) supervisor with robust analytical abilties, commercial enterprise acumen, and a deep knowledge of seek marketing to join our overall performance advertising crew. You will work to optimize portfolio operations of a 7 discern month-to-month SEM price range so that it will pressure market boom.
What you’ll do:
- Control the every day operations for our paid seek marketing strategy, setting up campaigns, optimizing bids, ad copy, landing pages and extra.
- Monitor and record on each day SEM portfolio overall performance using our in-residence SEM systems and behavior analysis and investigations the usage of Excel, Tableau, and sq..
- Create a roadmap for continual revolutionary checking out to pressure increase and ongoing optimization to drive efficiencies and attain overall performance goals.
- Conduct checks on SEM best practices which include:
- Portfolio Expansions
- Visitors Curation
- Ad copy trying out
- Obsess over information. You’ll examine performance metrics from internal database tools, 0.33 birthday celebration systems, APIs, and statistics feeds to power growth in income.
- Compare check results using Excel & R to decide if the results meet fulfillment criteria and if they’re statistically big.
- Suppose big photograph, you’ll prepare, analyze and talk overall performance metrics for completed tasks to the team and key stakeholders throughout the commercial enterprise.
- Show flexibility in a continuously changing seek ecosystem and stay apprised of new tendencies and satisfactory practices.
- Collaborate with our in-residence analytics and generation teams to conduct performance deep dives and inspire the subsequent generation of our portfolio control equipment.
What it takes to be successful:
- Four+ years of enjoy the usage of Google Adwords and Bing commercials with huge key-word portfolios and at least 6 discern month-to-month seek budgets.
- Deep expertise of search bidding strategies along with tCPA & tROAS.
- Splendid analytical abilities and the capacity to show tendencies into actionable insights and speculation.
- Superior proficiency with Excel is a need to. Capacity to apply sq. Is a plus.
- Bachelor’s diploma in a quantitative discipline (e.G. Mathematics, information, computer technological know-how, and many others.).
- Top notch leadership and collaboration capabilities (e.G., coordinating, constructing consensus, influencing without authority, listening, being open to other perspectives).
- Sturdy oral and written verbal exchange.
Yelp Remote Careers, Removing Spam Comments Jobs Yelp In Canada @Click-To-Apply ( Senior Search Engine Marketing Manager )
